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Posts tagged: devrel

April 30, 2026

AI Answers and the Trust Problem in Developer Communities

Stack Overflow banned AI answers, then partnered with OpenAI, then watched its question volume keep falling. The unresolved tension underneath that mess is the real story for anyone running a developer community right now.

May 3, 2026

When Your Users Code With AI, What Does DevRel Actually Teach?

Tutorials are the thing AI writes best. So if Copilot already produces the boilerplate, what is left for developer relations to actually teach? I think the answer changes the job entirely.

May 25, 2026

DevRel Has Been Invisible for Too Long. That's Why I'm Building Smoower.

Every DevRel team I've watched get cut in the last two years was cut because nobody at the top could see what they did. Smoower is my answer to that. An index that makes the work visible, comparable, and impossible to ignore.

June 2, 2026

The Companies AI Can't See

Smoower scans more than a thousand orgs a day, and the clearest pattern is not who's winning DevRel. It's how many companies are functionally invisible to AI agents. No real README, no llms.txt, nothing an agent can use to understand what they do. Here's why that's the next visibility crisis, and what we're doing about it.

June 24, 2026

Smoower Now Answers the Two Questions Every Builder Actually Asks

Developers and the AI assistants they use both size up a company from its public GitHub footprint in minutes. I'm rebuilding Smoower around the two questions they're really asking: is this good enough to build on, and is anyone paying attention.